Internet Marketing: Done-For-You Website
Description of the Digital Enrollment Director
We start with a comprehensive master website with scores of pages, several reports, an emailed newsletter, special offers, multi-step email sequences, school blog, and multiple methods for customers to make contact (call, submit an online form, purchase a special offer) — and then we customize this master site for the specific school (e.g., add location information, school logo, instructor biographies).
The end result is an online presence that positions our clients as the recognized authority in their community.
Then, on an ongoing basis, we take care of everything for a low monthly fee: search engine optimization (SEO), pay-per-click advertising (Google Adwords), regular content additions and directory/citation listings — all optimized for the keyword terms people are searching on to find a martial arts school.
In other words, we do ALL of the work. We install the system, customize it for your school and location, manage a comprehensive search marketing and advertising campaign, maintain all technical elements of the system, provide ongoing client support, and stay up-to-date on all Internet advancements so we can enhance the system over time.
The result is that tons of hot leads arrive via email and telephone. Then prospects sign up at a record pace because they come in convinced our client’s school is their top choice.
For many of our clients, the DED is their #1 source of leads.
We do all of this so you don’t have to. Again, as with all our services, our goal is to give you the freedom to do what you love.
To learn more, just fill out the form below or call 888-893-8952
Here is what you get when you sign up for the Digital Enrollment Director:
1. Exclusivity in your local area. We only allow one school owner to have a Digital Enrollment Director in each community.
2. All of the following elements of our Digital Enrollment Director system:
- Multi-page school website for your school with the ability to change/add content (videos, audio files, photos, images, text) — or we’ll do this for you
- Seven add-on websites for enhanced search engine rankings: Martial Arts Expert, Kids Martial Arts, Martial Arts For Families, Adult Martial Arts Fitness, After School Expert, Local Birthday Party, Better Kids Institute (see below)
- Mobile website to optimize site access via cell phones
- All graphics, photos, and website copy, which has been search-engine optimized for your school and location
- Multiple methods of lead capture
- Several professionally-written reports and multi-step email newsletters
3. Customized graphics, photos and text
4. Continual and aggressive search marketing work
- Regular submission of your school information to local business directories (“citation listings”)
- Management of a comprehensive Google advertising campaign
- Regular submission of school information to the top national martial arts school directories
- Listing on the Better Kids Institute national website
- Creation of a custom search marketing report that is sent to you each month
5. Ongoing creation of professional content that gets automatically posted to your Digital Enrollment Director online system via our syndication network
6. Regular conference calls with Master Chan Lee and other clients where the latest and most effective curriculum and marketing ideas are exchanged
7. Association with a global public relations campaign to promote our network of Better Kids Institute schools
8. Optional additional features and functionality for those who want to do even more with their online system:
- Done-For-You Social Media
- Content XLerator – for the creation and sending of video (+more) everywhere at once
- Student Membership Site
- Automation Software Integration
- Email Marketing Software
9. Add on websites specific to the services you offer
If you tried to build a website like the Digital Enrollment Director yourself, it would cost at least $20,000 and probably a lot more. Then, the monthly services would cost hundreds to thousands of dollars.
However, because we start with a master online system and provide a custom version to schools throughout the world (on an area-exclusive basis), we can offer our Done-For-You Website service for a small setup fee and a very low monthly price.
To learn more, just fill out the form below or call 888-893-8952