The Bully Expert Certification

Become the premier anti-bullying resource for kids in your area and watch your enrollments explode

Bullying is an huge problem for kids. It gives kids low confidence and self-esteem. Being bullied leads to poor performance at home, at school, and can lead to depression. The US Department of Education requires schools to have an anti-bullying program. If a school doesn’t have an anti-bullying program they risk losing funding. Sadly, these programs are not perfect. They don’t always stop bullying before the damage is done.

To help combat bullying Martial Arts Marketing Network worked with Vistelar and Master Chan Lee to develop the Verbal Martial Arts Course in 2009.

The Verbal Martial Arts Course

The Verbal Martial Arts Course teaches martial arts school owners how children can handle bullies without making things worse. Our course doesn’t give numbers to show how bad the problem is or give tired old advice that doesn’t work, like “ignore it,” “walk away,” “fight back,” and “tell the teacher.”  This course provides specific training for victims. Students learn HOW to develop a bully shield and defend themselves if attacked.

Martial Arts Marketing Network developed the Verbal Martial Arts Course with the help of Vistelar and Master Chan Lee. Vistelar is the leading conflict management training company in the world. Vistelar has over 30 years of on-the-street experience. Master Chan Lee is the owns 6 martial arts schools in Milwaukee, WI. With over 1700 students, he has been teaching this curriculum in his school for a decade.

The material in the Verbal Martial Arts Course gives children the skills and confidence to engage bullies without making things worse. These skills can be used in elementary school through high school. You students’ parents will feel confident their children can stand up to bullies. 

Benefits to School Owners

Hundreds of martial arts school owners have taught this curriculum to almost a half a million students across the country.

School administrators love the program and beg for martial arts schools owners to come back. We offer location exclusivity so completing the Verbal Martial Arts Course will make you the only Bully Expert in your community.

We have hundreds of school owners throughout the world teaching the curriculum from the Verbal Martial Arts Course. School owners have seen the following benefits on their school by being The Bully Expert in their community.

  • Increased child enrollments and retention
  • Money-generating community seminars
  • Local media attention
  • Increased school credibility
  • Invites to local schools to provide anti-bullying workshops

Master Chan Lee led the development of the program. In 2009 he abandoned traditional forms of advertising. Instead, he focused all his school-growth efforts on promoting his school as Milwaukee’s Bully Expert. He has seen amazing results! Other school owners are doing the same as the exclusive certified Bully Expert in their community.

Verbal Martial Arts includes videos on how to engage school administrators and start teaching classes at their school.

By being The Bully Expert in your area you have a dramatic impact on the lives of the kids in your area and, at the same time, grow your school.

To learn more, just fill out the form on the side or call 888-893-8952

Note: Multiple-Service Discounts Are Available

Verbal Martial Arts Course Package

When you become a certified Bully Expert martial arts school, here is what you get:

  1. Exclusivity in your local area. We only allow one martial arts school to be certified in each community.
  1. Access to our credentialed online course – 14 lessons at Fayetteville Technical Community College (FTCC), an academic institution accredited by the Higher Learning Commission since 1976.
  1. The Bully Expert Certificate that verifies your completion of a college-credentialed course on anti-bullying instruction.
  1. A local Bully Expert lead-generation website for your martial arts school. This unbranded website positions you as the anti-bullying authority in your community independent of your martial arts school ownership (see example at: Includes the renowned Anti-Bullying Toolkit.
  1. Listing on, our national website where parents can search for a certified Bully Expert school in their area.
  1. Opportunity to generate additional revenues by selling Manage Bullying products in your community.
  1. Access to an online training resource with comprehensive information on how to use Verbal Martial Arts to generate media attention, get into schools, enroll new students and enhance student retention.
  1. Regular conference calls with Master Chan Lee and other certified school owners where the latest and most effective curriculum and marketing ideas are exchanged.
  1. Access to a wide range of Bully Expert marketing materials, such as posters, postcards, advertisements, media press releases and wristbands.
  1. Association with a public relations campaign to promote our network of Bully Expert schools.


With the established credibility of this program, we should be charging thousands dollars to become a certified instructor, which allows you to position yourself as The Bully Expert in your local community. Then, on a monthly basis — with the website, local-area exclusivity, listing, ongoing marketing support — we should be charging hundreds of dollars per month.

However, we want every community to have a Bully Expert. We’re offering our Verbal Martial Arts Certification for a small initial fee and a very low monthly price.

To learn more, just fill out the form on the side or call 888-893-8952

Note: Multiple-Service Discounts Are Available